Abstract
Examination of the role of Covid-19 in the decline of fair value accounting in international businesses
Aims: The current research is conducted to analyze the impact of frugal innovation on the social entrepreneurship of MNEs in developing countries. The study also aims to identify the effect of economies of scale as the mediating factor between frugal innovation and MNEs.
Method/design: The study is based on a primary quantitative method in which the responses of 200 participants were collected through a survey questionnaire on a 5-point Likert scale.
Introduction
Frugal innovation is defined as new products that are low in cost, created with methods and designs that require less cost and target the specific main feature of the product (Hossain, 2018). After the introduction of frugal innovation, many sectors like manufacturing, automobiles, food, and healthcare started working on this innovation. Frugal innovation is a flexible approach, not a new strategy of thinking about utilizing sustainable resources. The developed world has started using frugal innovation to decrease government spending (Prabhu, 2017). Experts call it the entrepreneur's mindset to make an innovative product using minimum resources.
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